Category Archives: Periscope

How Small and Medium Sized Businesses Can Use Periscope

periscope for business

While some of the major brands have dominated the headlines for using periscope for business marketing purposes, even small and medium-sized companies can effectively use this app in different ways. Here are some of the ways in which they can harness its benefits and grow their businesses.   Creating buzz around new product releases Since Periscope live streaming app can be used to reach a wide audience especially the large number of internet users who frequent social media sites like Twitter, businesses can use it to create […]

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Why Are A lot of Companies Increasingly Investing in Live Streaming of Videos?

Why Are A lot of Companies Increasingly Investing in Live Streaming of Videos?

Every shrewd business person knows how important it is to capitalize on what’s hot and make the most out of it. Periscope mobile live streaming of videos app has a lot of positives. Many brands have quickly taken to using it ever since it was launched. Why is it that a lot of companies are increasingly investing in mobile video communication channels?   Mobility   I think this goes without saying because a mobile device is, well, portable. Mobile video live streaming apps like Periscope are very […]

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Lessons Learnt From Periscope Marketing Campaigns So Far

Lessons Learnt From Periscope Marketing Campaigns So Far

A lot of companies have used the Periscope marketing campaigns for promoting their products ever since the app was launched. Unlike with recorded broadcasts, it’s not advisable to sound plastic or mechanical during the live streaming sessions because viewers will immediately detect that. This app functions best when businesses present an honest picture of themselves that customers can also relate to.   Over the course of nearly ten months, what are some of the most important lessons that we have learned so far from Periscope marketing campaigns? […]

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Live Streaming Etiquette

Live Streaming Etiquette

How should you conduct yourself during a live video streaming session? Remember that a live broadcast does not have an edit button and you’d do well to behave yourself appropriately and maintain Live Streaming Etiquette. The main idea behind Periscope marketing is to promote a product in an interactive and lively manner. This concept is usually liked by the sheer authenticity that is adopted in creating content.   However, one should never forget that for its unrehearsed nature, businesses must still observe basic live streaming etiquette while […]

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Important Things That Entrepreneurs Should Know About Periscope Live Streaming App

live streaming app

A business person must allow being curious because that is what drives innovation and business growth through Periscope live streaming app. By now a lot of entrepreneurs have heard about the Periscope live streaming app. However, there are some important things that any entrepreneur who wants to use it for marketing purposes must take note of.   Mobile video streaming applications have far-reaching benefits for any business person that knows how to use them properly. Before you get started on Periscope, these are some of the things […]

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Strategy In Periscope Marketing For an Effective Campaign

Strategy In Periscope Marketing For an Effective Campaign

Periscope marketing, just like any other marketing campaign, requires a well laid out strategy in Periscope. Developing a proper strategy will ensure that you have great content that will turn around the fortunes of your business. Some people assume that just because it is a mobile streaming app, much content development is not necessary. That is where they go wrong because even though the marketing platform is different, things that interest customers are more or less the same.   As an entrepreneur, how can you go about […]

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Is Periscope Marketing Here For The Long Haul?

Is Periscope Marketing Here For The Long Haul?

Technology is always evolving and constantly there are new inventions and innovations that change the way information is shared while performing Periscope marketing. Periscope mobile video live streaming app was launched about ten months ago and has already received a lot of praise from the business community.   Periscope Marketing There are several reasons why it has become so popular, key among those being its ability to allow businesses to broadcast content in an easy and cost-effective way. A question that a lot of people ask is […]

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Importance of Real Time Publishing on Periscope For Brands

Publishing stream to Periscope

The Periscope app is so fresh because it allows businesses Publishing stream to Periscope in real time. There has been a new craze about real-time publishing ever since the mobile video live streaming app was launched. In keeping up with the new marketing trends and appealing to new and unique demographics of customers, businesses have had to find ways to package their marketing contents in a manner that users will find helpful and highly refreshing.   Real-time video streaming on social media platforms has become the in-thing […]

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How Some Companies Have Used Periscope For Live Streaming

How Some Companies Have Used Periscope For Live Streaming

A lot of celebrities may have taken to using Periscope for live streaming but some major brands have successfully used the app for important marketing events. Here are some of the companies that have used the mobile video live streaming app since its invention.   Adidas   Adidas is no doubt one of the biggest companies that deals in sports merchandise. It designs kits for many teams in different fields of sports like football, athletics and rugby. One of the most notable teams that has a partnership […]

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Tips on How To Have a Successful Periscope Live Streaming Session

Tips on How To Have a Successful Periscope Live Streaming Session

Successful Periscope marketing can be a great way to reach out to your customers and stay ahead of the competition. To have a successful live streaming session, these are some of the tips that you can use in order to effectively engage your audience and have a productive marketing event.   Let your viewers have an exclusive experience   What new experiences are you treating your audience to? This is particularly important because someone will only spend his or her precious time to watch your live streaming […]

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